The Caterer Social Media Summit
After the success of the 2023 Social Media Summit, social media and digital marketing expert Will Francis is back to deliver a masterclass on how to create engaging video content, utilise new AI technology and master paid advertising to transform your social media campaigns.
This webinar is designed for hospitality professionals eager to improve social media results and get more done with the latest tools and tactics.
In this summit, you will learn
- How to create video content that stops people scrolling in social
- Tips for leveraging platforms like TikTok and Instagram reels for marketing
- Strategies for effective paid advertising, including targeting and ROI optimisation
- Ways to integrate AI tools into your workflow to be more effective, faster
Meet the expert:
Will trains thousands of marketers each year at the top institutions including Chartered Institute of Marketing (UK) and the American Marketing Association. His marketing experience spans years running and working at ad agencies with the world’s most loved brands. As an industry authority he regularly appears at conferences and in the media to share his expertise. He hosts ‘Ahead of the Game’, the DMI’s marketing podcast, and is a published author with Prestel (Penguin Random House) of cocktail books.
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